Women As Game Changers | Carolyn Parrs
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Carolyn Parrs Tag

If you do any online marketing whatsoever you have heard the phrase “Content is King”. That was first declared back in 1996 and it’s as true as it has ever been, thanks to its author, Bill Gates. “Content is where I expect much of the real...

Many of you don't know this but our Women As Game Changers conference with Nell Newman almost didn't happen. Two months before the conference launch, I had one of THE MOST intense family crisis' occur in my life. One that emotionally, mentally and spiritually derailed me. I...

When I started my career on Madison Avenue years ago, I learned very quickly that a company’s “brand” was their alfa and omega, and therefore untouchable. Meaning, if you attempted to alter it, revise it, or change it, even a smidge, it was “off with...

Brand? Soul? Sounds like an oxymoron putting these two words in one sentence. Outside of business circles and investor boardrooms, “brand” can be a bad word. A potential client of mine once asked me to help him with his brand. He said it was “amorphous” and...