Women As Game Changers | Business
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Business

If you do any online marketing whatsoever you have heard the phrase “Content is King”. That was first declared back in 1996 and it’s as true as it has ever been, thanks to its author, Bill Gates. “Content is where I expect much of the real...

When I started my career on Madison Avenue years ago, I learned very quickly that a company’s “brand” was their alfa and omega, and therefore untouchable. Meaning, if you attempted to alter it, revise it, or change it, even a smidge, it was “off with...